Barcelona ranks among the world's top 10 most attractive cities to work in

Catalan Economy · International Events

30 Apr 2024

According to the results of the Decoding Global Talent 2024 report, released by The Boston Consulting Group after conducting a survey of 150,000 individuals from 188 different countries.

Barcelona has been ranked as one of the top 10 most desirable cities to work in, according to the Decoding Global Talent 2024 report by the Boston Consulting Group. The report identifies Barcelona as the 8th most attractive city for professionals seeking employment opportunities.

This report provides the results of a study of 150,000 people in 188 countries, which tells us where people will move for work and why. The most common reason people relocate is economic, and they choose their destinations based on job opportunities.

Top 10 most attractive cities in the world to work in

These cities have been ranked based on how people who are willing to move for work choose a destination, such as job prospects, quality of life, and cultural experiences. So the top 10 cities that made it to the list of the most attractive cities to work in around the world are:

  1. London.
  2. Amsterdam.
  3. Dubai.
  4. Abu Dhabi.
  5. New York.
  6. Berlin.
  7. Singapore.
  8. Barcelona.
  9. Tokyo.
  10. Sydney.

London ranks the first city. Amsterdam continues to be the number-two destination metropolis, and the Middle Eastern cities of Dubai and Abu Dhabi, which have gained popularity in recent years, rank third and fourth. New York returns to the top five, and several US cities made it to the top 30 as newcomers. In addition to such classic continental European cities as Berlin, Barcelona, Paris, Madrid, Zurich, and Vienna, the list features nine Asia-Pacific destinations, three of them—Singapore, Tokyo, and Sydney—in the top ten.

What Makes Barcelona Stand Out

Known for its outstanding quality of life and forward-thinking services, Barcelona proudly also holds the title of 3rd best city in Europe and 6th in the world, according to Resonance World's Best Cities 2023 report.

But beyond the rankings, Barcelona embodies a spirit of constant innovation. Its pool of highly skilled talent, innovative environment, entrepreneurial mindset, and quality of life are rapidly positioning Barcelona as one of the best cities in the world for growing a professional career.

In Barcelona, innovation is not just a concept; it's a way of life. Here, dynamic companies thrive, attracting both multinationals and startups to its vibrant, tech-forward environment. A blend of tradition and innovation propels a business-friendly environment that appeals to many multinational companies and creative minds.

Barcelona and Catalonia have become highly sought-after destinations for multinational corporations seeking to establish their operations in Europe. The city boasts a thriving business ecosystem and has attracted big names such as Pepsico, Microsoft, Nestlé, and Amazon to set up their hubs. This trend is a testament to the region's business-friendly environment, excellent infrastructure, and strategic location, making it an ideal choice for companies looking to invest in Europe.

Source: Boston Consulting Group (BCG)

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