Sony, fostering open innovation from Barcelona
The Japanese company Sony employs more than 100 professionals in its Sony Iberia’s offices in Barcelona. The team is mainly linked to engineering and innovation, marketing and sales, and after-sales services in Spain and Portugal, while also serving to Sony Europe and Sony electronics globally.
Sony participated in the Open Innovation Challenge organized by Catalonia Trade & Investment during the Integrated Systems Europe tradeshow in Barcelona.
Bastien Cahan, Trade Marketing Manager for South Europe at Sony, explains how the company is constantly striving for innovation and is looking to create bonds with universities and startups in Barcelona.
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