“Barcelona emerged as the clear winner in a competitive evaluation of cities across Europe”
Antonio Abellán, Country Manager of Trend Micro Iberia
Business Investments · Tech & Digital Transformation
20 Jun 2025
Trend Micro chose Barcelona for its new cybersecurity hub due to the city’s top tech talent, global connectivity, strong IT ecosystem, and high quality of life.
Trend Micro, a global leader in cybersecurity headquartered in Japan, has chosen Barcelona as the location for its new strategic hub to support operations across Europe.
The company’s decision highlights Barcelona’s growing reputation as one of Europe’s most dynamic tech ecosystems. The Catalan capital currently hosts over 160 international tech hubs and is expected to generate an economic impact of €2.8 billion in 2024, according to Tech Hubs Overview 2025 (PDF), a recent study by Mobile World Capital Barcelona.
The new Trend Micro hub will generate 300 new jobs by 2027, reinforcing the region’s position as a magnet for global investment in cutting-edge technologies.
“Barcelona emerged as the clear winner in a competitive evaluation of cities across Europe”
Antonio Abellán, Country Manager of Trend Micro Iberia
"Barcelona emerged as the clear winner in a competitive evaluation of cities across Europe," said Antonio Abellán, Country Manager of Trend Micro Iberia. "We placed high value on its international connectivity, quality of life, competitive setup costs, and a robust IT business environment."
He added that the city "offers a unique combination of talent, connectivity, and a vibrant tech community, ideal for accelerating our mission to make the digital world a safer place."
According to a recent study by Catalonia Trade & Investment, the Government of Catalonia’s business competitiveness agency, Catalonia’s tech and digital sectors experienced 14% growth in the past year, reaching €40 billion in revenue, representing 14% of the region’s GDP.
Nadia Quevedo, Commissioner for Economic Promotion, Trade, and Hospitality at Barcelona City Council, welcomed the news: "Trend Micro’s decision fits perfectly with Barcelona’s strategy to attract high-value, strategic projects that create quality jobs and strengthen our global position."
Trend Micro also noted the rapid growth of the cybersecurity industry in Catalonia, which reached €1.473 billion in revenue in 2024 — an 18.7% increase year-over-year. The region is now home to 577 cybersecurity companies, representing a 7.9% increase from the previous year and employing more than 10,000 professionals —a 12.8% rise in the sector’s workforce.
Over 90% of these companies specialize in cyberattack prevention, threat detection, and identifying malicious users and devices, reflecting the strength and maturity of the local cybersecurity ecosystem.
Trend Micro’s new Barcelona office is already fully operational. It will host core teams in engineering, operations, customer support, and business development. The hub will also serve as a connection point with academic institutions and other key players in the cybersecurity and technology landscape.
Trend Micro joins the ranks of nearly 200 Japanese companies already operating in Catalonia, including industry leaders such as NTT Data, Omron, and Midokura. Catalonia Trade & Investment, through its Tokyo office, actively supports Japanese companies in exploring and expanding into the region, offering tailored assistance to ensure a smooth and successful integration into Catalonia’s dynamic and innovation-driven business ecosystem.
Source: Europa Press and Catalonia Trade & Investment
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