“Barcelona is the technological powerhouse within Europe”
Rik Willemse, Head of Professional Displays and Solutions at Sony Europe
09 Feb 2024
International Events · Business Investments · Tech & Digital Transformation
The pioneering Japanese company Sony planted its roots in Catalonia back in 1965, choosing Barcelona as its European hub. Over the years, this partnership has blossomed, with Barcelona emerging as a hub for technological innovation.
The recent Integrated Systems Europe (ISE) served as a vibrant showcase of Sony's new technologies and commitment to Barcelona. As the sole European trade show in Sony's calendar, ISE 2024 witnessed a groundbreaking success, attracting over 73,000 attendees from across the globe.
“Barcelona is the technological powerhouse within Europe”
Rik Willemse, Head of Professional Displays and Solutions at Sony Europe
Rik Willemse, Head of Professional Displays and Solutions at Sony Europe, praises Barcelona's tech ecosystem, specially with its 2,100 startups as evidence of its vibrancy. This ecosystem has put Barcelona-Catalonia at the forefront of innovation in Europe. It has also helped Sony find the talent it needs to execute its projects.
In recognition of Sony's invaluable contributions to Catalonia, Sony co-founder Akio Morita was awarded the prestigious Creu de Sant Jordi by the Catalan government in 1996. This award recognizes individuals and organizations that have left an indelible mark on Catalonia and underscores Sony's enduring legacy in the region.
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