Chinese video games company NetEase Games opens new studio in Barcelona

Chinese video games company NetEase Games opens new studio in Barcelona

Business Investments

28 Apr 2023

NetEase Games, a leading internet and game services provider, has announced the establishment of a new game studio called Anchor Point Studios as part of its games division NetEase Games.


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Based in Barcelona (Spain) and Seattle (United States), Anchor Point Studios will be dedicated to developing action-adventure games for console and PC. While its main hub will be in Spain, the studio will be hiring up to 100 people across Europe and North America, seeking developers, technical artists, and designers to work in its offices, remotely, or in a hybrid capacity.

“We’re so excited to officially drop our anchor in Barcelona and start building a strong team for our journey of exploration together with NetEase Games”

Paul Ehreth, founder of Anchor Point Studios

We’re so excited to officially drop our anchor in Barcelona and start building a strong team for our journey of exploration together with NetEase Games. We're grateful to NetEase Games for giving us the creative freedom and resources to build this interconnected world that will expand beyond games and reach into other mediums as well,” says Paul Ehreth, founder of Anchor Point Studios.

As a leading internet technology company based in China, NetEase provides premium online services centered around content creation. With extensive offerings across its expanding gaming ecosystem, the company develops and operates some of China's most popular and longest running mobile and PC games.

NetEase Games is the online games division of NetEase. NetEase Games’ development and publishing portfolio include titles such as Harry Potter: Magic Awakened, Knives Out, and Naraka: Bladepoint. NetEase Games also supports the growth and development of its innovative global studios in Canada, Europe, Japan and the United States.

Video Games in Catalonia

Barcelona-Catalonia is one of the most attractive locations in Europe for the gaming industry. Catalonia has a strong talent pool, with several universities and institutions offering courses in game development, programming, and design. This means that gaming companies in Barcelona-Catalonia have access to a skilled workforce that can contribute to the development of high-quality games.

Also, Barcelona-Catalonia has a vibrant and supportive startup ecosystem. Numerous accelerators, incubators, and co-working spaces provide resources and support to early-stage gaming companies. This ecosystem also attracts investors and industry experts, creating opportunities for networking, collaboration, and growth. No wonder Barcelona is considered the world's 4th most creative city, and Europe’s most innovative.

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