MWC Barcelona breaks attendance record with 101,000 visitors

The Mobile World Congress (MWC) 2024 edition saw over 101,000 in-person attendees from 205 countries and territories, with more than 59% representing industries adjacent to the core mobile ecosystem.

The event featured over 2,700 exhibitors, sponsors, partners, and over 1,100 speakers and thought leaders, including more than 40% female speakers.

The attendees were a highly qualified group, with 51% at the director level and above, of which 21% were C-Suite executives. There were also 26% female attendees. Over 2,600 journalists and industry analysts from around the world covered the event.

4YFN, which celebrated its 10th-anniversary edition this year, welcomed 930 exhibitors, 450 speakers, and over 1,000 investors with collective funds totaling €50 billion.

“MWC Barcelona has once again delivered four exceptional days of debate, thought leadership, inspiration, and deal-making. Barcelona has delivered again!”

John Hoffman, CEO of GSMA Ltd.

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According to John Hoffman, CEO of GSMA Ltd., “MWC Barcelona embodies the energy and vibrancy of the mobile ecosystem. We are honored to host this special event, which once again has delivered four exceptional days of debate, thought leadership, inspiration, and deal-making. Our thanks to all who came to this year’s show, and special thanks to the Host City Parties. Barcelona has delivered again!”.

Mats Granryd, Director General, GSMA, said, “Hearing compelling industry insights from the conference program and experiencing the innovation, ingenuity, and optimism from the show floor is why we meet in Barcelona every year. This event provides a glimpse into the future. It demonstrates how AI, 5G, and APIs are unlocking new possibilities, thanks to collaborative initiatives like GSMA Open Gateway. We wish everybody a safe trip home and look forward to welcoming you back next year”.

Catalan Companies at MWC Expect to Generate Over €18 Million in Turnover

The 107 Catalan companies, technology centers, entities, and startups that participated in MWC and 4YFN through the spaces provided by the Government of Catalonia expect to generate a business volume of 18.4 million euros in the next 12 months thanks to the meetings and visits that took place during the congress, according to data from ACCIÓ-Catalonia Trade & Investment -the Agency for Business Competitiveness of the Department of Business and Labour-.

12% of the Catalan companies have already reached an agreement during the congress, and these data are not definitive since companies can reach new agreements in the upcoming months. During the four days of the event, these companies held 3,179 meetings and visits, 44% of which were conducted with foreign professionals.

In fact, according to the Digital Policy Division, a total of 24,880 people passed through the Catalan pavilions at MWC and 4YFN. This is the highest figure on record and shows that one in four congress attendees visited the Catalonia's spaces.

These figures highlight the importance of MWC Barcelona as a platform for showcasing innovative ideas and technology from Catalonia to a global audience.

Source: MWC and Catalonia Trade & Investment