Catalonia launches a new international promotion campaign

The catalan government has presented a new global campaign to attract high-value investments, catalonia: catalyst.

the project includes a series of promotional events (international business meetings and conferences) in 15 international cities to be carried out through 2011. catalonia: catalyst will be coordinated by inest in catalonia, acc1ó. "the aim is to present catalonia as an innovative country and attract foreign investors providing them with industrial properties, very close to technology centers," catalan minister josep huguet said.

catalonia: catalyst will have its debut at the shanghai expo exhibit during the celebration of the catalan week, scheduled for later this month. in north america, the campaign will visit san jose, chicago, new york, los angeles, sacramento and montreal. other cities include london, singapore abu dhabi, paris, tokyo, mexico, hong kong and munich.

source: acc1ó, 05/06/2010