Catalonia, a global tech hub:
the experiences of Porsche Digital and Microsoft

Porsche Digital and Microsoft participated in Tech Spirit Barcelona to share their experiences setting up global tech hubs in Barcelona-Catalonia. Top talent, a booming startup economy, and a great quality of life are among the main reasons they decided to settle in the city.

Out of Barcelona-Catalonia, Porsche Digital is starting to develop and build digital products for its customers, aiming to build a team of up to 50 people next year. Microsoft has chosen Barcelona as its base of operations for its new R&D hub in Europe, specializing in applying Artificial Intelligence technologies.

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