Danone is one of the world leaders in the food industry. The company has been present in Catalonia for over 100 years with a production plant in Parets del Vallès and an R&D centre in Barcelona.
Natalia Berenguer, General Secretary for South Europe at Danone, talks about the latest investment in the Catalan plant and the firm’s commitment to innovation and R&D. Danone is also the first FMCG company in Spain to receive the B-Corp certification.
When was your company established in Catalonia and why?
In 1919, Isaac Carasso made the first Danone yogurt in Barcelona. His love for his son Daniel, his pioneering spirit and his entrepreneurial vision, motivated Carasso to make yogurt in a small laboratory workshop located in the Raval neighbourhood.
At that time children suffered from intestinal problems and yogurt was considered a pharmaceutical product, since it was known that it lengthened life and cured stomach disease.
Barcelona saw the birth of our first yogurt and provided us with the foundations to become a global multinational with presence in over 100 markets.
How has the company evolved over the years?
Today, more than 100 years later, at Danone we are still loyal to our mission of bringing health through food to as many people as possible, and we maintain that same innovative spirit.
Danone counts on three business areas: dairy and plant-based products, specialized nutrition and water. In Spain, the company employs more than 2,000 people and has production plants and production facilities located in 8 autonomous communities to reach the almost 4 million people who consume Danone products every day.
In fact, we celebrated our centenary in 2019 with the organization of “The Love Behind Food Summit” in Barcelona, a meeting with more than 600 attendees. Along with over 20 top-level worldwide and local nutrition and education experts, we shared the vision of the future of food, health, and the planet, as well as the challenges and trends to promote the food revolution and help new generations grow up healthier.
What is your latest investment in Catalonia?
To confirm our commitment to promoting the adoption of healthy, sustainable, and inclusive eating and hydration habits, this year at Danone we invested 12 million euros in our factory in Parets del Vallès (Barcelona) to start up a new production line for plant-based references. With this new line, the Parets plant has become the first hybrid Danone factory in Europe to produce both dairy and plant-based yogurts.
What’s your assessment of Catalonia’s R&D environment?
Innovation is in the company’s DNA. In Spain we have two R&D centres; in Barcelona and Madrid. The Barcelona R&D centre is located in downtown Barcelona and is named after the founder of the company and his son, Issac and Daniel Carasso. It has 47 employees ranging through 7 different nationalities and leads the research and development of dairy products, specifically yogurt, carrying out 150 innovation projects a year.
Reaffirming our commitment to a healthier, more sustainable and inclusive diet and responding to the needs of consumers, who increasingly demand more varieties of products that are both tasty and environmentally friendly, we have continued innovating in plant-based products, a trend that continues to increase.
In addition, in the post-COVID context, and with the return to normality, the interest in playing sports and physical activity has returned, so we have prioritized on-the-go formats and protein-based references for sportspeople.
What are the main challenges facing Danone nowadays?
The pandemic has revealed great challenges such as economic and social inequalities, obesity, food waste, CO2 reduction, among others. At Danone we have taken a step forward in each of them, we have implemented actions to lead the change towards a more sustainable, healthy and inclusive model.
Since our origins, more than 100 years ago, we have tried through food to take care of people’s health in the same way as the planet. In addition, we believe that there can be no economic growth without social growth. These commitments have led us to become the first FMCG company in Spain to receive the B-Corp certification, a movement that recognizes the best companies for the world for their good practices in social and environmental performance, transparency and responsibility.
More recently, in recognition to our social and environmental commitments this year the French Chamber of Commerce in Barcelona awarded Danone with the Prix Pyrénées. This award acknowledges companies, entities, or people which due to their activity and dynamism have contributed to the development of relations between France and Spain.
I would also like to highlight our purpose with animal welfare, that we bring to life through the local family and proximity farms we work with throughout Spain. In this sense, Danone has been recognized by the NGO Compassion in World Farming, a leading farm animal welfare organization, for our mobile application for evaluating animal welfare in cows.
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